1) What is your business?
Duster Copter Inc. is the cleaning industry’s most innovative company. We make remote-controlled helicopters with lock-in-dusters as the propellers. We make a family-friendly product that is fun and effective for all ages.
2) Describe your business in one sentence
Duster Copter Inc. is a fun company that means business with a smile!
3) Who is your target audience?
Duster Copter’s target audience is simply any family who cares about keeping their house clean. The Duster Copter is appropriate for all ages, so while its efficient for parents, it’s also fun for kids.
4) Who are your competitors?
Our Competitors include Vacuum Savage and Plane Swiff
5) What makes them better/worse than your product/service?
Their products have less control of the cleaning capacity that Duster Copter Provides. Vacuum Savage has limited reach for sucking in the dust, while Plane Swiff travels too fast for accurate control. Duster Copter has a great balance of control and cleaning power.
6) Do you currently have an identity?
Not yet.
8) How do you want your image to be seen in two years?
I would love my company's image to be seen in two years as the top cleaning company in the industry. I would like kids of all ages and parents to recognize the logo.
9) If your company was an animal, what animal would it be and why?
If my company were an animal, it would be a giraffe, because it has a high reach.
10) If your company/brand was a person, who would it be and why?
If my company were a person, it would be Hugh Jackman, because it's "jacked" on the power to clean.
11) If your company/brand was an object, what would it be?
If Duster Copter were an object, it would be a mullet: business in the front, party in the back. The primary purpose of utilizing the Duster Copter is to clean off surfaces, both easily accessible and too-high-to-reach areas—but who says that can’t be fun? Behind the business side of the product, there is a sense of excitement behind the hand held remote.
12) If your customer was a cartoon character, who would it be?
Our customer would be Tommy Pickles because the Duster Copter is youngster-friendly and for those looking for a cleaning adventure!
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